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Johann Georg Platzerís Allegory of the Five Senses, 1731, at Bernheimer Fine Old Masters
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by Brook S. Mason

Can the global art crowd endure yet another new entry on the fair circuit? Well, surprisingly, the answer is an emphatic "yes," at least when the show in question is the Salzburg World Fine Art Fair, which opened on July 27, 2007, and runs through Aug. 4, 2007. Even Mme FranÁois Pinault showed up -- and her husband owns Christieís and a slew of luxury brands. She spent four hours trolling the 30-dealer event, which is organized under the supervision of Yves Bouvier, creator of the four-year-old Moscow World Fine Arts Fair. Pinaultís presence alone warrants the fair the gilt-edged seal of approval.


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