ROBERT GOFF REINVENTS HIMSELF
by Charlie Finch



I stopped in to see dealer Robert Goff in his West 23rd Street space a few Saturdays ago. Ever since his scrumptious business partner of the last five years, Cassie Rosenthal, split for the left coast with her husband in January, Goff has reconfigured his program, knocking out the glitzy conceptual installation focus that was the specialty of Goff + Rosenthal in favor of a pictorial philosophy best described as "off the shelf," picture planes by a variety of artists loaded with imagery, the knickknack school of painting.

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