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Primoli, Giuseppe, Conte
(b Rome, 2 May 1851; d Rome, 13 June 1927). Italian photographer. Born into a family connected to the Bonaparte dynasty, he lived in Paris until the fall of Napoleon III in 1870 and then moved to Rome, where he and his brother Luigi Primoli (d 1925) developed such an interest in snapshot photography that they quickly became known as the most prolific photographers in Italy. Exploiting the freedom granted by the new hand-held cameras, the two brotherswhose works were not signed individuallywere active from 1880 to c. 1905 and left over 12,500 images. These are not only society portraits and photographs of public events (e.g. Procession, Ariccia, c. 1895; Rome, Fondazione Primoli), royal weddings and costume balls, but also exhaustive records of the extremely poor life of immigrants to the new Italian capital, taken, on the whole, in an unposed, reportorial style. Primoli was a central figure in social life in Rome, and his work was often discussed by Gabriele DAnnunzio, who also claimed that Primoli was the first person to introduce photography to the fashionable circles of the capital. Equally popular in Paris, Primoli took numerous portraits of artists and intellectuals, including Théophile Gautier, Alexandre Dumas, fils and Guy de Maupassant. He was also a keen traveller and kept photographic records of his frequent trips to Venice, Milan and Naples, as well as Switzerland, Spain and Greece. He exhibited widely and was often awarded prizes, becoming well known in Italy as the king of snapshots. An archive of his work is housed at the Fondazione Primoli, Rome.
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