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Capiello, Leonetto
(b Livorno, Tuscany, 9 April 1875; d Cannes, 5 Feb 1942). French poster designer, painter, draughtsman and caricaturist of Italian birth. He had his first exhibition at the age of 17 in Florence and in 1896 published his first album of caricatures, entitled Lanterna magica (Livorno). He moved to Paris in 1898, later becoming naturalized, and there began work for the periodical Le Rire. Until 1904 his main occupation was as a caricaturist, and he worked also for the journals Revue blanche, Assiette au beurre and others. In 1899 the Revue blanche published an album of 18 of his caricatures, entitled Nos Actrices, with a preface by Marcel Prévost. In the same year Capiello created his first advertising poster for the comic journal Frou-Frou (see Viénot, pl. 12). As a poster designer he was a great innovator, producing dynamic works in strong colour. Other works included Chocolat Kraus (1903; see Viénot, pl. 18), Cinzano (1910; see Viénot, pl. 21) and Kub (1931; see Viénot, pl. 34). He then gave up creating caricatures to devote himself to posters; his last volume of caricatures from an earlier period appeared in 1905. He was a regular exhibitor at the Salon des Humoristes, first organized by Arsène Alexandre at the Palais de Glace, Paris, in 1908.
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