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RS&A Ltd are proud to introduce to the UK a new Cerealart project from Maurizio Cattelan, Ali Subotnick and Massimiliano Gioni – an edition of a 1:6 scale reproduction of New York’s smallest exhibition
space, The Wrong Gallery.
The Wrong Gallery was the smallest exhibition space in New York, located on West 20th Street in Chelsea. The non-profit venue was 1 square meter of exhibition space. The tiny gallery’s exhibition program and artisticexperimentations were conceptualized and directed by Maurizio Cattelan, Ali Subotnick and Massimiliano Gioni - together they organized over 30 exhibitions featuring works by Lawrence Weiner, Elizabeth Peyton, Paul McCarthy and many more. As the wrong dealers say, “The Wrong Gallery is the back door to contemporary art,
and it’s always locked”.
The concept of the original Wrong Gallery - to replicate the structure of the art system while radically transforming scale and resources - is now taken to the next level by recreating a realistic 1:6 scale (18 x 11 x 2.36 ins) home version in resin, glass, aluminum and steel, with electric lighting, and all designed to be installed in a wall in your home. Also available are reproductions of the original exhibitions in 1:6 scale that you can insert into the gallery. Open the door, turn on the light, install a work and become the Curator you always imagined you could be by organizing your own personal gallery program. As Maurizio Cattelan says: “Now everyone can be a dealer”. The 1:6 scale Wrong Gallery is published in an edition 2500. Both the door and inserts are available to purchase exclusively in the UK through RS&A Ltd.
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